The following is a list of resources that may be of interest to the software developer.

Resources and tools

Google AdWords News - one of the more common complaints that people have with Google AdWords system is that there is nowhere detailing new features. New options, preferences and functionality are added on an ongoing basis, but finding them often proves to be a case of hit and miss. Until now. We also share some unique hints and tips. Google AdWords News.

Competitive Edge - the monthly newsletter from SharewarePromotions. If you would like to receive a regular dose of unique & solid, actionable business advice and useful marketing information, Competitive Edge is the newsletter for you. Competitive Edge.

Getting started with Google AdWords - a quick and simple introduction to getting started with this cost-effective means of pulling in targeted traffic to your website. If you don't yet have an AdWords account, we recommend that you open one as soon as possible. Here are a number of tips to get you started with Google AdWords.

Articles for Software Developers - a collection of articles specifically for software developers, covering marketing, working with the web, general business ideas and search engines. At the present time, all articles are available without any form of registration or payment. http://www.davetalks.com.

Search Sites - a free, time-saving tool for software developers. It searches the software sites for any given program's name, and allows you to quickly and easily see where your program is listed, and where you need to submit or update. The software also provides quick and easy updates of the software sites database, without having to download and/or install any files. http://www.searchsoftwaresites.com.

PAD Validation Tool - the advantages offered by PADGen and the PAD system are enormous. But if your PAD file is incorrectly set up, all your hard work can be for nothing. Our online PAD validation tool will identify all problems and help you fix them. http://www.sharewarepromotions.com/pad_validate.html.

PAD Validation Tool on Google Toolbar - NEW! - our popular PAD File Validation Tool is now available as a button on your Google Toolbar. Never waste time submitting a problematic PAD file again! Click here to add the button to your toolbar.

PADGen General usage guidelines - in an average week, we handle in the region of 20-40 PAD files or more, and are therefore quite accustomed to seeing the same errors time and time again. In order to make life easier for everyone, we have put together a short guide and checklist for each of the main screens of PADGen. http://www.sharewarepromotions.com/help/pad.html.

How we choose the sites we submit to - an important part of the work that we carry out for our clients involves getting their software listed on shareware and software sites. The problem is identifying the sites that are worth submitting to. Here's how we do it. http://www.sharewarepromotions.com/glossary/choosing_the_sites.html.

Software

IPCheck Server Monitor - software to monitor a network using various protocols (e.g. ping, http/https, smtp, ftp, pop3, dns) and notify you as soon as an outage occurs. Further details at http://www.paessler.com.

NotePage, Inc. - alphanumeric paging software solutions for cell phones and alphanumeric pagers; for standalone systems or network use as needed. Further details at http://www.notepage.net. 

BB FlashBack - the simplest way we have ever seen to create great movies. Ideal for software demonstrations, presentations and tutorials. With full support for video, text, images, sound and more. Remarkably easy to use and work with. Further details at http://www.bbsoftware.co.uk.

Services

Epic Trends - Connect with your customer and fuel your sales. Get professional, experienced services for technical documentation and instructional materials from Epic Trends. We help you make that personal connection with your customers— that reaches beyond the first sale to more repeat business. Further details at http://www.epictrends.com.

SwiftCD - provides technology to enable businesses to deliver their products on CD-ROMs. Every aspect of an order, from e-commerce to creation, label, packaging and fulfillment can be handled. Each CD can have custom contents, a custom label, unique package and be shipped to an individual customer. There are no setup fees, no minimum quantities and no inventory – simply send them orders as you receive them and they’ll fulfil each order with a professional branded CD containing the contents of your choice. Further details at http://www.swiftcd.com.

Other resources

Summary of Shareware Registration Services - NEW! - a summary of the E-commerce Providers, as maintained by NorthStar Solutions. Compare and contrast the various fee structures at a glance.
Summary of Registration Services

Software Marketing Resource - now established as "the" place to visit for information about software marketing, press releases, registration services, newsgroups, and all of the resources needed to help software developers be more successful. A massive collection of information.  Further details at http://www.softwaremarketingresource.com. 
 

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